Chiquita in Latin America

When the Honduran military overthrew the democratically elected government of Manuel Zelaya two weeks ago there might have been a sigh of relief in the corporate board rooms of Chiquita banana. Earlier this year the Cincinnati-based fruit company joined Dole in criticizing the government in Tegucigalpa which had raised the minimum wage by 60%. Chiquita complained that the new regulations would cut into company profits, requiring the firm to spend more on costs than in Costa Rica: 20 cents more to produce a crate of pineapple and ten cents more to produce a crate of bananas to be exact. In all, Chiquita fretted that it would lose millions under Zelaya's labor reforms since the company produced around 8 million crates of pineapple and 22 million crates of bananas per year. When the minimum wage decree came down Chiquita sought help and appealed to the Honduran National Business Council, known by its Spanish acronym COHEP. Like Chiquita, COHEP was unhappy about Zelaya's minimum wage measure. Amílcar Bulnes, the group's president, argued that if the government went forward with the minimum wage increase employers would be forced to let workers go, thus increasing unemployment in the country. The most important business organization in Honduras, COHEP groups 60 trade associations and chambers of commerce representing every sector of the Honduran economy. According to its own Web site, COHEP is the political and technical arm of the Honduran private sector, supports trade agreements and provides "critical support for the democratic system."